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Hulu.com: User Research

The following user research report was created for Hulu in order to improve their digital properties.  I performed user research with a survey I designed as well as interviewing screened participants.  Some of my findings I felt were pretty logical and others turned out to be surprisingly.  Unsurprisingly, I felt further research should be performed for a more well-rounded picture of how the Hulu redesign should be implemented.

User Research Report